Content Team

Do-not-reply emails can come in the way of effectively communicating with your subscribers. This article will give you insight into alternatives you can adopt to improve communication with customers.

With GIFs, you can go beyond a basic static image in your emails. Why use gifs in emails anyway? This article will give you insight into the benefits GIFs can provide to your email campaigns. You’ll also see 10 examples of GIFs used by real companies.

Email marketing is one of the most effective marketing channels, but to get the best results, you need a great strategy. How do you build an effective email marketing strategy for your business? This article will give you insight into the best ways to get started.

This article will provide insight into the best practices for creating abandoned cart emails. It also includes examples of abandoned cart emails to inspire you as you create your emails.

How do you confirm that you have created the best performing HTML emails for your brand? This guide will provide insights into the best practices for designing and building HTML emails.

Anti-spam organizations are on the lookout to catch malicious email senders through spam traps. This guide will give you insight into spam traps and how to avoid them in your email marketing campaigns.

How do you get the most out of your Black Friday email campaign? This article will give you insight into the best ways to create your Black Friday email campaign.

In this guide, you will learn the types of transactional emails, inspiring examples, and the best practices you can leverage to deliver a valuable transactional email.

Most marketers have greatly measured their email marketing performance against two metrics: the click-to-open rate and click-through rate. How do you use each metric to improve your email tracking efforts?

This guide will give you insight into the best ways to provide hyper-targeted and personalized emails to your audience. You'll also learn how to leverage drip email marketing in your SaaS business.

Different factors affect the time you send email newsletters. How do you identify these factors and figure out the best time that fits your customer's schedule? This article will give you insight into the best time to send email newsletters.

Your customer’s email address is valuable information. This guide reveals the best welcome email practices and 25 welcome email examples that will inspire you to deliver a remarkable customer experience.