Marketing Strategy How to Create a Valentine Day Email Campaign and 10 Examples You Can Learn From The season of love is here. Most online shoppers have the shopping intent to make their loved ones happy. How do you get the best out of Valentine’s day? This article will provide insight into some of the best tips for creating an effective Valentine's day email campaign.
Guides Webinar Invitation Emails: Examples and How to Boost Your Attendance Rate If you don’t build and apply a solid webinar email sequence, you stand the risk of gaining a low attendance rate. This article will provide insight into the best ways you can boost your webinar attendance rate.
Marketing Strategy Understanding the Unsubscribe Laws and How it Affects Your Email Marketing Campaigns Many marketers focus too much on promoting email campaigns that they skip an important process “adding an unsubscribe link.” What are the laws regarding unsubscribe links? This article will provide insight into the unsubscribe laws and how they affect your email marketing campaigns.
Guides The Hook Model and How It Applies to Your Onboarding Email Sequences If you want your new customers to always come back to you, you need to get them in the habit of using your product. This normally starts by using the right trigger onboarding emails. This article will provide insights into the hook model and how you can apply it to your onboarding email sequences.
Email Marketing Do-not-reply Emails: Best Practices and 10 Examples you Can Learn From Do-not-reply emails can come in the way of effectively communicating with your subscribers. This article will give you insight into alternatives you can adopt to improve communication with customers.
Email Marketing Why You Should Use GIFs in Your Emails and 10 Examples You Can Learn From With GIFs, you can go beyond a basic static image in your emails. Why use gifs in emails anyway? This article will give you insight into the benefits GIFs can provide to your email campaigns. You’ll also see 10 examples of GIFs used by real companies.
Marketing Strategy Ten DIY Customer Engagement Strategies To Turn Your Customers Into Loyal Fans Simply providing a quality product or service isn’t enough to retain customers - you must apply the concept of customer engagement. This article will provide insight into 10 customer engagement strategies that will turn customers into loyal fans.
Email Marketing How to Build and Implement an Email Marketing Strategy for Your Business Email marketing is one of the most effective marketing channels, but to get the best results, you need a great strategy. How do you build an effective email marketing strategy for your business? This article will give you insight into the best ways to get started.
Email Marketing Abandoned Cart Emails: Best Practices and Examples to Power Your Marketing Campaigns This article will provide insight into the best practices for creating abandoned cart emails. It also includes examples of abandoned cart emails to inspire you as you create your emails.
Email Marketing A Complete Guide to Creating HTML Emails: Best Practices and Examples for Saas Companies How do you confirm that you have created the best performing HTML emails for your brand? This guide will provide insights into the best practices for designing and building HTML emails.
Email Marketing Spam Traps: Best Practices and How to Avoid them for your Email Marketing Campaigns Anti-spam organizations are on the lookout to catch malicious email senders through spam traps. This guide will give you insight into spam traps and how to avoid them in your email marketing campaigns.
Email Marketing Black Friday Emails: Best Practices and Examples to Power Your Holiday Marketing Campaign How do you get the most out of your Black Friday email campaign? This article will give you insight into the best ways to create your Black Friday email campaign.
Marketing Strategy Customer Segmentation Explained: How it Works and Why It is Important In this article, you will learn what customer segmentation is, why it is important for your business and how to develop an effective customer segmentation strategy.
Email Marketing Transactional Emails 101: Types, Examples and Best Practices In this guide, you will learn the types of transactional emails, inspiring examples, and the best practices you can leverage to deliver a valuable transactional email.
Email Marketing Click To Open Rate vs Click Through Rate: How to Track the Results of Your Email Marketing Campaigns Most marketers have greatly measured their email marketing performance against two metrics: the click-to-open rate and click-through rate. How do you use each metric to improve your email tracking efforts?
Marketing Strategy A Complete Guide to NPS Email Surveys: Examples, Best Practices and Benefits for SaaS Companies With the net promoter score, you can gain insights into your customer experience and identify ways to improve your product functionality. In this guide, you'll learn how to leverage NPS email surveys in your marketing strategy.
Email Marketing Drip Email Marketing for SaaS Businesses: How to Find the Right Marketing Automation Software for Your Business This guide will give you insight into the best ways to provide hyper-targeted and personalized emails to your audience. You'll also learn how to leverage drip email marketing in your SaaS business.
Marketing Strategy Omni-Channel Marketing vs Multi-Channel Marketing: What It Means for SaaS Companies There are multiple channels and devices customers use to engage and purchase from your brand. This guide will give you insight into the omnichannel marketing landscape, its benefits, and how it differs from multi-channel marketing.
Personalised Messaging Push Notifications for SaaS Companies: Best Practices and How to Make it Work for Your Business Push notifications have proven to generate four times more clicks than emails or other marketing strategies - but how do you leverage this powerful marketing tool and make it work for your business?
Email Marketing When is the Best Time to Send Email Newsletters? Email Marketing for SaaS Companies Different factors affect the time you send email newsletters. How do you identify these factors and figure out the best time that fits your customer's schedule? This article will give you insight into the best time to send email newsletters.
Email Marketing Welcome Emails: Best Practices and Great Examples that Will Inspire How You Engage With Your Customers Your customer’s email address is valuable information. This guide reveals the best welcome email practices and 25 welcome email examples that will inspire you to deliver a remarkable customer experience.
Marketing Strategy SMS Marketing 101: Introduction to SMS Marketing for Business Owners SMS marketing has proven to be a powerful marketing channel. This guide will provide insight into SMS marketing best practices, their benefits, and how to automate it for your business.
Email Marketing Order Confirmation Emails: Best Practices and Twenty Powerful Examples for Your Business This guide will provide insight into the best order confirmation email practices, as well as 20 powerful examples to inspire you.
Marketing Strategy Customer Lifecycle Marketing: How it Works and the Benefits for SaaS Companies Learn how customer lifecycle marketing can help you develop marketing strategies that will help you grow your SaaS Company.