Automation - The Engage Blog

Marketing Automation Strategy For SaaS Companies

The invention of marketing automation has led to wins for companies that used them right, from more leads, to increase conversions and sales, all with less work. For marketing professionals, marketing automation helps to increase work efficiency, reduce cost and improve customer experience. It can be difficult to get started

Automation

Optimizing KYC And User Onboarding Process For Fintech

Conversion and continuous product usage are the goals for most Saas products but before that, you need to ensure that your users are properly activated. For Fintech companies. Know Your Customer (KYC) is a crucial activation process that users have to complete before they can fully get value from the

Automation

Using Behavioral Data to Drive Relevant Push Notifications Campaigns

In today's digital age, businesses are constantly competing for their customers' attention and seeking effective ways to engage with them and drive meaningful interactions. Emails have proven to be everybody's go-to strategy for most businesses but there’s still one powerful tool that you can

Landing Page Optimization

Landing page optimization: How to optimize a landing page for conversion

In today's competitive digital space, landing page optimization has become a must if you want to be successful with your online marketing strategies. Your landing page serves as the gateway to your business, by enticing visitors to take specific actions and ultimately converting them into leads or customers.

Automation

Abandoned cart email: How to use abandoned cart emails to win customers.

Do you know that it is possible to recover lost sales in your online store? According to statistics by Moosend.com, 69% of online carts are being abandoned by users. This can reduce total revenue by a huge margin and even bring losses to a business. What is an abandoned

Email Marketing

How SaaS Companies Can Save Time and Money With Email Automation

Email automation helps you reach a large customer base at scale via predefined email sequences. This article will provide insight into how to use email automation to save time and money

Email Marketing

How to Convert Free Trials into Paying Customers With the Dinner Party Strategy

Learn how you can implement the dinner party strategy and use it to power your onboarding emails and boost your conversions.

Automation

How to Use Email Automation to Make Money While You Sleep

Sending individual messages to a large customer base may prove counterproductive. With email automation, you can send pre-built email sequences to your customers at scale — even while you sleep. This article will provide an insight into how to use email automation to make money while you sleep.

Guides

How to automate customers' birthday messages with Engage

Learn how to use Engage to create an automation to send happy birthday messages to your customers.

Automation

Using Customer Journey Mapping to Automate Your Customer Onboarding Process

A customer journey map is a powerful marketing tool that can improve your entire customer onboarding process. This article will provide an insight into the best ways you can leverage it for the benefit of your customers and automate your onboarding process.

Guides

Best Practices for Email Automation and Live Examples

Email automation can help you gain optimum results from your email marketing efforts. This article provides insights into the best practices for email automation and real-live examples you can apply to your business.

Marketing Strategy

How To Use Your Customer Data to Launch Email Campaigns That Will Convert

Your customer data is a gold mine that you can tap into to build automated email campaigns. In this article, you will learn about the types of customer data and how to use this information to create high-converting email campaigns.